Strategic marketing management /
Material type:
TextPublication details: Boston : Houghton Mifflin, c2004.Edition: 2nd edDescription: xxxiii, 863, [11] p. : ill. ; 27 cmISBN: - 0618338071
- 658.8/02 22
- HF5415.13 .A52 2004
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Murang'a University of Technology Library General stacks | HF5415.13 .A52 2004 (Browse shelf(Opens below)) | Available | 017586 | ||||||||||||||
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Murang'a University of Technology Library General stacks | HF5415.13 .A52 2004 (Browse shelf(Opens below)) | Available | 017248 |
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| HF 5415.13 .A23 2005 Strategic market management / | HF 5415.13 .A23 2008 Strategic market management / | HF5415.13 .A52 2004 Strategic marketing management / | HF5415.13 .A52 2004 Strategic marketing management / | HF 5415.13 .B38 2005 Basic Marketing A global-managerial approach | HF 5415.13 .B38 2005 Basic Marketing A global-managerial approach | HF 5415.13 .B38 2007 Basic marketing : a global managerial approach |
Includes bibliographical references and index.
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