Analysis for strategic marketing /
Material type:
TextPublication details: Reading, Mass. : Addison-Wesley, c1998.Description: xiii, 514 p. : ill. ; 24 cmISBN: - 0321001982
- 658.8/02 21
- HF5415 .R32 1998
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Murang'a University of Technology Library General stacks | HF5415 .R32 1998 (Browse shelf(Opens below)) | Available | 017925 |
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| HF5415 .P75 2011 Principles of marketing | HF 5415 .P75 2011 Principles of marketing | HF 5415 .R23 1998 Strategic communications for nonprofit organizations : seven steps to creating a successful plan / | HF5415 .R32 1998 Analysis for strategic marketing / | HF 5415 .R56 2001 Marketing strategies, tactics, and techniques : a handbook for practitioners / | HF 5415 .S3 2007 Marketing Simplified | HF5415 .S37 2006 The service-dominant logic of marketing : dialog, debate, and directions / |
Includes bibliographical references and indexes.
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