Marketing management : analysis, planning, and control /
Material type:
TextPublication details: Englewood Cliffs, N.J. : Prentice-Hall, c1980.Edition: 4th edDescription: xi, 722 p. : ill. ; 24 cmISBN: - 0135579759 :
- 658.8
- HF5415.13 .K64 1980
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Murang'a University of Technology Library | HF5415.13 .K64 1980 (Browse shelf(Opens below)) | Available | 003547 |
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| HF 5415.13 .K63 2009 A framework for marketing management : integrated with PharmaSim / | HF 5415.13 .K636 2007 A framework for marketing management / | HF 5415.13 .K636 2007 A framework for marketing management | HF5415.13 .K64 1980 Marketing management : analysis, planning, and control / | HF5415.13 .K64 1984 Marketing management : analysis, planning, and control / | HF5415.13 .K64 1991 Marketing management : analysis, planning, implementation, and control / | HF5415.13 .K64 1994 Marketing management : analysis, planning, implementation, and control / |
Includes bibliographical references and indexes.
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